Don’t Use Average Site Speed When Testing Your Website

Google Analytics has a site speed graph that shows Average Page Load Time. It is important to reduce this to improve usability and increase conversions.

May 9, 2021 No Comments

High-Tech B2B Networking – Case Study

We took over the digital marketing of a B2B hi-tech networking company. The company had recently made an unsuccessful update to their website . The

February 21, 2021 No Comments

Google Ads Country Restrictions Are Sometimes Misleading

What do Crimea, Cuba, Iran, North Korea, Sudan (+ South Sudan), and Syria have in common? You can’t target these countries in Google Ads. You

December 28, 2020 No Comments

B2B Digital Marketing Checklist

How to Build Your Business Online in a Post-Covid Economy Introduction / Overview Coronavirus has changed global marketing. No more in-person conferences. No in-person meetings with

November 22, 2020 No Comments

Google Rolls Out Fees in Turkey, Austria and the UK

Advertisers, don’t be alarmed when your ad spend goes up by as much as 5%. Google has just announced new fees in 3 countries. When

September 23, 2020 No Comments

The SEO Power of InstantPotIsrael.com

January 23, 2020

New Google Partner Badge Requirements

February 17, 2020

How To Not Like Something on Facebook

February 24, 2020

Top Search Engines in Israel – Find Translations, Stocks, & More

April 20, 2020

OUR BLOGS

Don’t Use Average Site Speed When Testing Your Website

Google Analytics has a site speed graph that shows Average Page Load Time. It is important to reduce this to improve usability and increase conversions.

High-Tech B2B Networking – Case Study

We took over the digital marketing of a B2B hi-tech networking company. The company had recently made an unsuccessful update to their website . The

Google Ads Country Restrictions Are Sometimes Misleading

What do Crimea, Cuba, Iran, North Korea, Sudan (+ South Sudan), and Syria have in common? You can’t target these countries in Google Ads. You

B2B Digital Marketing Checklist

How to Build Your Business Online in a Post-Covid Economy Introduction / Overview Coronavirus has changed global marketing. No more in-person conferences. No in-person meetings with

Google Rolls Out Fees in Turkey, Austria and the UK

Advertisers, don’t be alarmed when your ad spend goes up by as much as 5%. Google has just announced new fees in 3 countries. When

Top Search Engines in Israel – Find Translations, Stocks, & More

There’s more to search than just Google. Here we discuss all the usual suspects, like Google and Bing, plus a number of specialized search engines in Israel, where you can find Hebrew/English translations, information on medicines, stock securities, and other products.

How To Not Like Something on Facebook

2020 Israeli Elections & the Facebook Ads Israeli elections number three here we come. Hopefully, the 23rd Knesset will be a charm. But again, we

New Google Partner Badge Requirements

June 2020 Requirements Google announced last week that it will be changing its requirements for Search Engine Marketers to keep their Google Partner status. [Before

The SEO Power of InstantPotIsrael.com

I am considering buying an Instant Pot. They are so cheap in the US, but are the wrong voltage for Israel, so amazon’s free shipping deal won’t even help. My friend told me that she bought one on amazon.uk. I went on there and it really was not cheap after the shipping cost and the customs. I figured it might actually be the same price here in Israel after all of that. Why not give a local merchant my business? I asked my friend about that and she told me it isn’t sold here at all. I found that hard to believe.

Disney’s Frozen, an SEO Ploy?

Rumor has it that Walt Disney had his body cryogenically frozen and stored underneath the Pirates of Caribbean ride at Disneyland.

Does that creep you out? Does that make you think twice about going on that ride next time you head to Disney World? Does that change the image you have in your head about Disney’s founder?

Google Ad Character Counter

Updated for 2021. Click here for Hebrew page. As of August 2019, Google rolled out new additions to their Extended Text ad. Now it is

When Not To Do SEO

True or False: Organic traffic is free. False. If you guessed true, you are not alone. Many people think that organic traffic is free. But

PPC Expert Location Targeting

Are You Targeting Israel on Google Ads, But Not Getting The Traffic You Expected?
This Might Be The Reason Why.

Learn pro tips for location targeting in Israel and worldwide.

Return On Investment Mistakes to Avoid

Are Your Pay-Per-Click Ads Holding Their Weight? Learn How To Easily Analyze The ROI on Your PPC Google Analytics can show you your Return on Investment

Website Usability Testing

What is Website Usability Testing? Your website’s usability will be tested by a person performing 2-3 tasks. A typical task would be to find a

Introducing.. AIMS Digital!

AIMS Advanced Internet Marketing Strategies is now AIMS Digital The Internet is a fast moving business and we always have to be ahead of the game.We

Trust on the Internet – Part 2

Trust on the internet is becoming so important that I’m writing about it again. My previous blog predicted that trust would become more important on

The Future of Digital Marketing (Trust, Part 1)

The future surely holds many changes for digital marketing that are impossible to predict. However, one thing is clear- people are losing trust in the

GDPR Checklist, Excel Checklist and More

The European Union’s new General Data Protection Regulation (GDPR) goes into effect tomorrow and many website owners are scrambling to be compliant. Fines can be