{"id":6566,"date":"2020-09-23T16:39:31","date_gmt":"2020-09-23T14:39:31","guid":{"rendered":"http:\/\/aims.co.il\/?p=6566"},"modified":"2021-10-03T12:38:16","modified_gmt":"2021-10-03T10:38:16","slug":"%d7%92%d7%95%d7%92%d7%9c-%d7%9e%d7%a9%d7%99%d7%a7%d7%94-%d7%a2%d7%9e%d7%9c%d7%95%d7%aa-%d7%91%d7%98%d7%95%d7%a8%d7%a7%d7%99%d7%94-%d7%90%d7%95%d7%a1%d7%98%d7%a8%d7%99%d7%94-%d7%95%d7%91%d7%a8%d7%99","status":"publish","type":"post","link":"https:\/\/aims.co.il\/he\/%d7%92%d7%95%d7%92%d7%9c-%d7%9e%d7%a9%d7%99%d7%a7%d7%94-%d7%a2%d7%9e%d7%9c%d7%95%d7%aa-%d7%91%d7%98%d7%95%d7%a8%d7%a7%d7%99%d7%94-%d7%90%d7%95%d7%a1%d7%98%d7%a8%d7%99%d7%94-%d7%95%d7%91%d7%a8%d7%99\/","title":{"rendered":"\u05d2\u05d5\u05d2\u05dc \u05de\u05e9\u05d9\u05e7\u05d4 \u05e2\u05de\u05dc\u05d5\u05ea \u05d1\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4, \u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4 \u05d5\u05d1\u05e8\u05d9\u05d8\u05e0\u05d9\u05d4"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6566\" class=\"elementor elementor-6566\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-23c4defd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"23c4defd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2dd06c52\" data-id=\"2dd06c52\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-51043219 elementor-widget elementor-widget-text-editor\" data-id=\"51043219\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p style=\"text-align: right;\">\u05de\u05e4\u05e8\u05e1\u05de\u05d9\u05dd, \u05d0\u05dc \u05ea\u05d9\u05d1\u05d4\u05dc\u05d5 \u05db\u05d0\u05e9\u05e8 \u05d4\u05d5\u05e6\u05d0\u05d5\u05ea \u05d4\u05de\u05d5\u05d3\u05e2\u05d5\u05ea \u05e9\u05dc\u05db\u05dd \u05e2\u05d5\u05dc\u05d5\u05ea \u05d1\u05e9\u05d9\u05e2\u05d5\u05e8 \u05e9\u05dc \u05e2\u05d3 5%. \u05d2\u05d5\u05d2\u05dc \u05d4\u05d5\u05d3\u05d9\u05e2\u05d4 \u05d6\u05d4 \u05e2\u05ea\u05d4 \u05e2\u05dc \u05e2\u05de\u05dc\u05d5\u05ea \u05d7\u05d3\u05e9\u05d5\u05ea \u05d1\u05e9\u05dc\u05d5\u05e9 \u05de\u05d3\u05d9\u05e0\u05d5\u05ea.<\/p>\n\n<h3 style=\"text-align: right;\"><strong>\u05de\u05ea\u05d9 \u05d9\u05ea\u05d7\u05d9\u05dc\u05d5 \u05d4\u05e2\u05de\u05dc\u05d5\u05ea<\/strong><strong>?<\/strong><\/h3>\n\n<p style=\"text-align: right;\">\u05d2\u05d1\u05d9\u05d9\u05ea \u05d4\u05e2\u05de\u05dc\u05d5\u05ea \u05ea\u05d7\u05dc \u05d1-1 \u05d1\u05e0\u05d5\u05d1\u05de\u05d1\u05e8 2020.<\/p>\n\n<h3 style=\"text-align: right;\"><strong>\u05d4\u05d9\u05db\u05df \u05d9\u05d7\u05d5\u05dc\u05d5 \u05e2\u05de\u05dc\u05d5\u05ea \u05d0\u05dc\u05d4<\/strong><strong>?<\/strong><\/h3>\n\n<p style=\"text-align: right;\">\u05d2\u05d5\u05d2\u05dc \u05ea\u05d2\u05d1\u05d4 \u05ea\u05e9\u05dc\u05d5\u05dd \u05e2\u05d1\u05d5\u05e8 \u05de\u05d5\u05d3\u05e2\u05d5\u05ea \u05d4\u05de\u05d5\u05e6\u05d2\u05d5\u05ea \u05d1\u05d1\u05e8\u05d9\u05d8\u05e0\u05d9\u05d4, \u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4 \u05d5\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4.<\/p>\n\n<h3 style=\"text-align: right;\"><strong>\u05de\u05d3\u05d5\u05e2 \u05d9\u05e9 \u05e2\u05de\u05dc\u05d5\u05ea \u05d1\u05e9\u05dc\u05d5\u05e9 \u05d4\u05de\u05d3\u05d9\u05e0\u05d5\u05ea \u05d4\u05dc\u05dc\u05d5<\/strong><strong>?<\/strong><\/h3>\n\n<p style=\"text-align: right;\">\u05d1\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4 \u05d9\u05e9\u05e0\u05df \u05e2\u05de\u05dc\u05d5\u05ea \u05d1\u05d2\u05dc\u05dc \u05d4\u05e2\u05dc\u05d5\u05ea \u05d5\u05d4\u05de\u05d5\u05e8\u05db\u05d1\u05d5\u05ea \u05e9\u05dc \u05e2\u05de\u05d9\u05d3\u05d4 \u05d1\u05ea\u05e7\u05e0\u05d5\u05ea \u05d4\u05d8\u05d5\u05e8\u05e7\u05d9\u05d5\u05ea.<\/p>\n\n<p style=\"text-align: right;\">\u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4 \u05d5\u05d1\u05e8\u05d9\u05d8\u05e0\u05d9\u05d4 \u05d6\u05d4 \u05e2\u05ea\u05d4 \u200b\u200b\u05d4\u05d7\u05dc\u05d5 \u05dc\u05d2\u05d1\u05d5\u05ea <a href=\"https:\/\/assets.publishing.service.gov.uk\/government\/uploads\/system\/uploads\/attachment_data\/file\/816361\/Digital_services_tax.pdf\">\u05de\u05e1 \u05e9\u05d9\u05e8\u05d5\u05ea \u05d3\u05d9\u05d2\u05d9\u05d8\u05dc\u05d9<\/a> (DST) \u05db\u05da \u05e9\u05d4\u05de\u05e4\u05e8\u05e1\u05de\u05d9\u05dd \u05d9\u05e9\u05dc\u05de\u05d5 \u05de\u05e1 \u05d6\u05d4.<\/p>\n\n<h3 style=\"text-align: right;\"><strong>\u05de\u05d4 \u05d9\u05d4\u05d9\u05d4 \u05d2\u05d5\u05d3\u05dc \u05d4\u05e2\u05de\u05dc\u05d4<\/strong><strong>?<\/strong><\/h3>\n\n<p style=\"text-align: right;\">\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4 \u05d5\u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4: 5%<\/p>\n\n<p style=\"text-align: right;\">\u05d1\u05e8\u05d9\u05d8\u05e0\u05d9\u05d4: 2%<\/p>\n\n<h3 style=\"text-align: right;\"><strong>\u05d4\u05d9\u05db\u05df \u05d9\u05d5\u05e4\u05d9\u05e2\u05d5 \u05d4\u05e2\u05de\u05dc\u05d5\u05ea \u05d4\u05dc\u05dc\u05d5<\/strong><strong>?<\/strong><\/h3>\n\n<p style=\"text-align: right;\">\u05d4\u05e2\u05de\u05dc\u05d5\u05ea \u05d9\u05d5\u05e4\u05d9\u05e2\u05d5 \u05d1\u05d7\u05e9\u05d1\u05d5\u05e0\u05d9\u05ea \u05d0\u05d5 \u05d1\u05d3\u05d5\u05d7 Google Ads. \u05d4\u05df \u05d9\u05d5\u05e4\u05d9\u05e2\u05d5 \u05db\u05e4\u05e8\u05d9\u05d8 \u05e9\u05d5\u05e8\u05d4 \u05e0\u05e4\u05e8\u05d3 \u05dc\u05db\u05dc \u05de\u05d3\u05d9\u05e0\u05d4. \u05e0\u05d9\u05ea\u05df \u05d9\u05d4\u05d9\u05d4 \u05d2\u05dd \u05dc\u05e8\u05d0\u05d5\u05ea \u05d0\u05d5\u05ea\u05df \u05de\u05d5\u05e6\u05d2\u05d5\u05ea \u05d1\u05d0\u05d6\u05d5\u05e8 &quot;\u05e2\u05e1\u05e7\u05d4&quot; (Transaction) \u05d1-Google Ads.<\/p>\n\n<h3 style=\"text-align: right;\"><strong>\u05d4\u05d0\u05dd \u05d9\u05d7\u05d5\u05d9\u05d1 \u05de\u05e1 \u05de\u05db\u05d9\u05e8\u05d4 \u05e2\u05dc \u05e2\u05de\u05dc\u05d5\u05ea \u05d0\u05dc\u05d4<\/strong><strong>?<\/strong><\/h3>\n\n<p style=\"text-align: right;\">\u05de\u05d9\u05e1\u05d9\u05dd \u05e9\u05e2\u05e9\u05d5\u05d9\u05d9\u05dd \u05dc\u05d7\u05d5\u05dc \u05d1\u05de\u05d3\u05d9\u05e0\u05ea\u05da \u05e2\u05e9\u05d5\u05d9\u05d9\u05dd \u05dc\u05d7\u05d5\u05dc \u05d2\u05dd \u05e2\u05dc \u05d4\u05e2\u05de\u05dc\u05d5\u05ea \u05d4\u05d7\u05d3\u05e9\u05d5\u05ea. \u05de\u05d9\u05d3\u05e2 \u05e0\u05d5\u05e1\u05e3 \u05e0\u05d9\u05ea\u05df \u05dc\u05de\u05e6\u05d5\u05d0 <a href=\"https:\/\/support.google.com\/google-ads\/answer\/9750227\">\u05db\u05d0\u05df<\/a>:<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u05de\u05e4\u05e8\u05e1\u05de\u05d9\u05dd, \u05d0\u05dc \u05ea\u05d9\u05d1\u05d4\u05dc\u05d5 \u05db\u05d0\u05e9\u05e8 \u05d4\u05d5\u05e6\u05d0\u05d5\u05ea \u05d4\u05de\u05d5\u05d3\u05e2\u05d5\u05ea \u05e9\u05dc\u05db\u05dd \u05e2\u05d5\u05dc\u05d5\u05ea \u05d1\u05e9\u05d9\u05e2\u05d5\u05e8 \u05e9\u05dc \u05e2\u05d3 5%. \u05d2\u05d5\u05d2\u05dc \u05d4\u05d5\u05d3\u05d9\u05e2\u05d4 \u05d6\u05d4 \u05e2\u05ea\u05d4 \u05e2\u05dc \u05e2\u05de\u05dc\u05d5\u05ea \u05d7\u05d3\u05e9\u05d5\u05ea \u05d1\u05e9\u05dc\u05d5\u05e9 \u05de\u05d3\u05d9\u05e0\u05d5\u05ea. \u05de\u05ea\u05d9 \u05d9\u05ea\u05d7\u05d9\u05dc\u05d5 \u05d4\u05e2\u05de\u05dc\u05d5\u05ea? \u05d2\u05d1\u05d9\u05d9\u05ea \u05d4\u05e2\u05de\u05dc\u05d5\u05ea \u05ea\u05d7\u05dc \u05d1-1 \u05d1\u05e0\u05d5\u05d1\u05de\u05d1\u05e8 2020. \u05d4\u05d9\u05db\u05df \u05d9\u05d7\u05d5\u05dc\u05d5 \u05e2\u05de\u05dc\u05d5\u05ea \u05d0\u05dc\u05d4? \u05d2\u05d5\u05d2\u05dc \u05ea\u05d2\u05d1\u05d4 \u05ea\u05e9\u05dc\u05d5\u05dd \u05e2\u05d1\u05d5\u05e8 \u05de\u05d5\u05d3\u05e2\u05d5\u05ea \u05d4\u05de\u05d5\u05e6\u05d2\u05d5\u05ea \u05d1\u05d1\u05e8\u05d9\u05d8\u05e0\u05d9\u05d4, \u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4 \u05d5\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4. \u05de\u05d3\u05d5\u05e2 \u05d9\u05e9 \u05e2\u05de\u05dc\u05d5\u05ea \u05d1\u05e9\u05dc\u05d5\u05e9 \u05d4\u05de\u05d3\u05d9\u05e0\u05d5\u05ea \u05d4\u05dc\u05dc\u05d5? \u05d1\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4 \u05d9\u05e9\u05e0\u05df \u05e2\u05de\u05dc\u05d5\u05ea \u05d1\u05d2\u05dc\u05dc \u05d4\u05e2\u05dc\u05d5\u05ea \u05d5\u05d4\u05de\u05d5\u05e8\u05db\u05d1\u05d5\u05ea [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"class_list":["post-6566","post","type-post","status-publish","format-standard","hentry","category-digital-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u05d2\u05d5\u05d2\u05dc \u05de\u05e9\u05d9\u05e7\u05d4 \u05e2\u05de\u05dc\u05d5\u05ea \u05d1\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4, \u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4 \u05d5\u05d1\u05e8\u05d9\u05d8\u05e0\u05d9\u05d4 - AIMS Digital Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aims.co.il\/he\/\u05d2\u05d5\u05d2\u05dc-\u05de\u05e9\u05d9\u05e7\u05d4-\u05e2\u05de\u05dc\u05d5\u05ea-\u05d1\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4-\u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4-\u05d5\u05d1\u05e8\u05d9\/\" \/>\n<meta property=\"og:locale\" content=\"he_IL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u05d2\u05d5\u05d2\u05dc \u05de\u05e9\u05d9\u05e7\u05d4 \u05e2\u05de\u05dc\u05d5\u05ea \u05d1\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4, \u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4 \u05d5\u05d1\u05e8\u05d9\u05d8\u05e0\u05d9\u05d4 - AIMS Digital Marketing\" \/>\n<meta property=\"og:description\" content=\"\u05de\u05e4\u05e8\u05e1\u05de\u05d9\u05dd, \u05d0\u05dc \u05ea\u05d9\u05d1\u05d4\u05dc\u05d5 \u05db\u05d0\u05e9\u05e8 \u05d4\u05d5\u05e6\u05d0\u05d5\u05ea \u05d4\u05de\u05d5\u05d3\u05e2\u05d5\u05ea \u05e9\u05dc\u05db\u05dd \u05e2\u05d5\u05dc\u05d5\u05ea \u05d1\u05e9\u05d9\u05e2\u05d5\u05e8 \u05e9\u05dc \u05e2\u05d3 5%. \u05d2\u05d5\u05d2\u05dc \u05d4\u05d5\u05d3\u05d9\u05e2\u05d4 \u05d6\u05d4 \u05e2\u05ea\u05d4 \u05e2\u05dc \u05e2\u05de\u05dc\u05d5\u05ea \u05d7\u05d3\u05e9\u05d5\u05ea \u05d1\u05e9\u05dc\u05d5\u05e9 \u05de\u05d3\u05d9\u05e0\u05d5\u05ea. \u05de\u05ea\u05d9 \u05d9\u05ea\u05d7\u05d9\u05dc\u05d5 \u05d4\u05e2\u05de\u05dc\u05d5\u05ea? \u05d2\u05d1\u05d9\u05d9\u05ea \u05d4\u05e2\u05de\u05dc\u05d5\u05ea \u05ea\u05d7\u05dc \u05d1-1 \u05d1\u05e0\u05d5\u05d1\u05de\u05d1\u05e8 2020. \u05d4\u05d9\u05db\u05df \u05d9\u05d7\u05d5\u05dc\u05d5 \u05e2\u05de\u05dc\u05d5\u05ea \u05d0\u05dc\u05d4? \u05d2\u05d5\u05d2\u05dc \u05ea\u05d2\u05d1\u05d4 \u05ea\u05e9\u05dc\u05d5\u05dd \u05e2\u05d1\u05d5\u05e8 \u05de\u05d5\u05d3\u05e2\u05d5\u05ea \u05d4\u05de\u05d5\u05e6\u05d2\u05d5\u05ea \u05d1\u05d1\u05e8\u05d9\u05d8\u05e0\u05d9\u05d4, \u05d0\u05d5\u05e1\u05d8\u05e8\u05d9\u05d4 \u05d5\u05d8\u05d5\u05e8\u05e7\u05d9\u05d4. \u05de\u05d3\u05d5\u05e2 \u05d9\u05e9 \u05e2\u05de\u05dc\u05d5\u05ea 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